Consulting
We offer a range of consulting services with a focus on how to leverage or create psychological assets in your business. We provide advice regarding how to influence buyer behaviour (in-store, online and through media: content and selection), charitable donations and communications effectiveness. We also offer deep psychological understanding of how to manage change and motivation.
Coaching
A workshop called “The Tools of Development”. The Tools of Development is a mixture of individual coaching and group training that addresses the main hurdles of development: Perception (how can I see myself/the world differently), Emotion (how can I manage my own/other people’s emotions to be a better leader), Motivation (how can I keep the focus until I reach the required level of competence).
Marcoms Optimization
Using the right psychological techniques in your copy, content and media can have dramatic impact upon attention, memory and uptake. We serve as sounding board and sometimes take an active role in the briefing and creative process.
Research
Our network of social science researchers are able to deliver a full range of rigorous psychological testing and experimentation services from copy and design testing to communication and shopper effectiveness. We also offer experimental design advice to clients that wish to manage their own experiments.
Training
Our training sessions focus on the role that psychology plays in communications, consumption, behaviour change and personal development. Our most popular programmes are:
- "Why YOU cannot afford to not use heuristics"
- "Buyer behaviour: It ain't necessarily so"
Examples of clients that our consultants have worked for:
KPMG
E&Y Sakura FSA Gillette Elite Bezeq AstraZeneca Department of Education Egon Zehnder |
Ford
HSBC Tesco Sainsbury's Rapidex LunGuard Eternegy Amitec Manchester Airport Mars |